Top 5 Social Networking Apps in Oceania Q4 2023

In the fourth quarter of 2023, the top social networking apps in Oceania showed varied performance trends in terms of downloads, active users, and revenue. Here's a detailed look at the performance of Threads, WhatsApp Messenger, Facebook, Messenger, and Telegram Messenger.

Threads from Instagram, Inc. saw a notable increase in weekly downloads, especially towards the end of the quarter. Downloads peaked at approximately 119K in the week of December 4. Active users also experienced a significant rise, reaching around 780K in mid-December before slightly dropping to 691K by the end of the quarter.

WhatsApp Messenger maintained a steady download rate throughout the quarter, with weekly downloads fluctuating between 54K and 66K. Active users remained consistently high, peaking at nearly 8.8M in early December and closing the quarter at approximately 8.7M.

Facebook from Meta Platforms, Inc. experienced steady weekly revenue, averaging around $48K to $50K. Downloads varied slightly, peaking at about 62K in the week of December 25. Active users were consistently strong, hovering around 22M throughout the quarter.

Messenger, also from Meta Platforms, Inc., had a modest revenue trend, with weekly revenue peaking at $1.5K in mid-December. Downloads showed a gradual increase, reaching approximately 60K in the last week of December. Active users remained robust, peaking at about 23.4M in early December.

Telegram Messenger from Telegram FZ-LLC saw an upward trend in weekly revenue, peaking at $11K in the last week of December. Downloads remained steady, averaging around 28K to 32K per week. Active users fluctuated slightly, peaking at approximately 749K in mid-December.

These insights highlight the dynamic nature of the social networking app market in Oceania. For more detailed analytics and trends, visit Sensor Tower.